The importance of liberal arts
By Di, November 13 2018In 2008, research teams at Duke and Harvard surveyed 652 U.S.-born chief executives and heads of product engineering at 502 technology companies. They learned that, although a degree made a big difference in the success of an entrepreneur, the field it was in and the school that it was from were not significant. YouTube chief executive Susan Wojcicki, for instance, majored in history and literature; Slack founder Stewart Butterfield in English; Airbnb founder Brian Chesky in the fine arts. And, in China, Alibaba chief executive Jack Ma has a bachelor’s in English.
The key to good design is a combination of empathy and knowledge of the arts and humanities. Musicians and artists inherently have the greatest sense of creativity. You can teach artists how to use software and graphics tools; turning engineers into artists is anther story.