Translation helps promote trade

By Di on January 21 2019

Steep tariffs, challenging geography and government subsidies come to mind when we think about the barriers to international trade. But there are lots of different languages in the world, and translation problems can slow things down, too.

Evidence from a new translation technology powered by artificial intelligence might be able to help clear those hurdles. In 2014, eBay mediated over $14 billion of international trade in more than 200 countries. That same year, the company introduced eBay Machine Translation, or eMT, an in-house machine learning system that translates between languages when users search or view listings on its website.

The system was about 7 percent more accurate than the previous translation service the company was using, and that led to a 17 to 20 percent increase in exports through the platform to Spanish-speaking countries in Latin America.

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Discussion
Do you often shop on international websites? Does the language barrier pose problems for you? Would you purchase more if the site was easily and accurately translated into your language?
The article states, "Issues related to language are just as important in trade as taxes, tariffs, and geography." Do you agree? Why or why not?
In your opinion, how will continued improvements in machine translation affect international relations? What other areas besides trade and commerce might benefit from the technology?