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New smartphones come on the market at least every year. Each model has its own pros and cons, giving that company the opportunity to beat out its nearest competitors for a share of the market. But it's a tough market! If you were going to introduce a new phone, you'd need to make it pretty special.
That's exactly the task required here: you and your teacher are going to come up with a new phone and create an ad that will persuade consumers to buy it.
Try to include two or more of the following power words:
- hottest;
- effortless;
- daring;
- savings;
- attractive; and/or
- phenomenal.
Discussion:
Choose a target market. Consider digital ability, budget, or an unreached segment such as people with disabilities. Do Homework
What features would that market particularly need or want from a phone? Do Homework
What platform or publication would be the best place to publish your ad in order to reach that segment? Do Homework
Write up your advertisement. Do Homework
